
Episode #5 on She's Big Time Now: Starting a Business After 40 with Wahne Tubman
Release Date: 2/16/2023
Biggest Takeaway: If you want to level up, you may have to expand your circle. Beauty brand owner, Wahne Tubman, found the confidence to go after her dreams by surrounding herself with winners. She also attributes her success to being a student to the process and always being willing to evolve. Wahne reminds us that change is guaranteed in life and business and being able to adjust is one of the keys to making it big. Don’t forget to scroll down to connect and share your thoughts with us!
Introducing Wahne Tubman: Wahne Tubman is the mastermind behind Soul Balm Sisters, a beauty and wellness company specializing in products and services designed to help you recharge your mind, your body and your soul. Wahne came to the US as a child, but has always stayed connected to her Liberian roots, even using the power of African oils, butters and herbs to create handcrafted products. Her resilience and determination to cultivate a name for herself has gotten national attention and landed her in Essence Magazine. On the show she shares how she dealt with the naysayers, the strategies she used to build her confidence and overcome the fear of launching a business, and how she carved out a niche for herself in the beauty and wellness industry.
In this episode you’ll learn:
- What Wahne thinks the keys to her success are
- How she set up her beauty brand
- How to pivot when things don’t go your way
- Why you’re never too old and it’s never too late to follow your dream
- The best piece of advice Wahne has received
- How she built confidence as an entrepreneur
- What Wahne wishes she had known when she started her journey
Watch a clip of the episode on YouTube below and listen to the full episode here.
Where have you gotten your confidence from?
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Connect with Wahne:

“In life you go through cycles, the same way you go up and you can also go down. If you don’t have a very solid foundation, when you go down, you can get lost. My mother, my father, and my sisters instilled the sense of family in me and the importance of that. Community helps you. Making connections is part of entrepreneurship, networking, and being good to people.” - Wahne Tubman
https://www.instagram.com/soulbalmsisters
Connect with Joy:

“There is a synergy when you surround yourself with other entrepreneurs. When you are around other people who are doing great things, it challenges you to level up. Exposure changes your perspective.” - Joy Sutton
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